SAMSUNG

Discover Samsung | Quarterly Promotional Campaign 

Samsung is one of the world’s largest ecosystem brands, but consumers don’t fully know that Samsung is a brand of connected products working in harmony. In this quarterly sales event campaign, we aimed to do just that. The tone of each event is relevant to the consumer's mindset, for example in the Summer 22” campaign theme was unleashing possibilities, featuring use cases, lifestyle imagery, and visual color identity for consumers to easily see the types of products available to them.  

Design Lead | Art Direction | Campaign

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